In the vibrant city of Rochester, New York, there is a community-driven movement making waves and warming hearts—We Are Rochester. This inspiring initiative symbolizes Rochester's dedication to fostering unity and support among its
residents. It emphasizes the unique qualities that make this city a wonderful place to live, showcasing the diverse and resilient spirit that defines Rochester.
We Are Rochester captures the very essence of community collaboration, highlighting stories of local residents and small businesses who contribute tirelessly to the city's growth and well-being. It fosters a sense of shared purpose and belonging, whether through uplifting
Community Spirit
Hello Rochester, New York • Winter Issue |5
local artist showcases, engaging community projects, or spotlighting the passionate individuals passionately working to make Rochester a better place.
The initiative also plays a vital role in promoting Rochester's rich cultural tapestry. From its world-class museums and galleries to its bustling food scene and innovative tech industry, We Are Rochester celebrates the energy that surges through this city. More than just a
campaign, it’s a heartfelt reminder of the city’s solidarity, resilience, and commitment to progress.
In Rochester, New York, We Are Rochester is more than a slogan—it's a testament to a thriving community, always ready to uplift each other and shine brightly together.
Community Spirit
Community Spirit: We Are Rochester's Heartfelt Impact
In the vibrant city of Rochester, New York, there is a community-driven movement making waves and warming hearts—We Are Rochester. This inspiring initiative symbolizes Rochester's dedication to fostering unity and support among its residents. It emphasizes the unique qualities that make this city a wonderful place to live, showcasing the diverse and resilient spirit that defines Rochester.
We Are Rochester captures the very essence of community collaboration, highlighting stories of local residents and small businesses who contribute tirelessly to the city's growth and well-being. It fosters a sense of shared purpose and belonging, whether through uplifting local artist showcases, engaging community projects, or spotlighting the passionate individuals passionately working to make Rochester a better place.
The initiative also plays a vital role in promoting Rochester's rich cultural tapestry. From its world-class museums and galleries to its bustling food scene and innovative tech industry, We Are Rochester celebrates the energy that surges through this city. More than just a campaign, it’s a heartfelt reminder of the city’s solidarity, resilience, and commitment to progress.
In Rochester, New York, We Are Rochester is more than a slogan—it's a testament to a thriving community, always ready to uplift each other and shine brightly together.
FEATURED STORY
HelloNation at the USCM Meeting, and Why the Partnership Matters
by Nicole Rongo
The United States Conference of Mayors (USCM) convenes each year in Washington, D.C., bringing together mayors from across the country to discuss pressing urban challenges and national policy priorities. The Winter Meeting, scheduled this year for January 28 to January 30, 2026, is one of the organization’s key gatherings where civic leaders engage with federal decision makers, exchange best practices, and shape agendas that affect communities across the nation.The USCM was established during the Great Depression as a forum for mayors to confront
6 | HelloRochester, New York • Winter Issue
Nicole Rongo
ABOUT THE AUTHOR Nicole Rongo is Vice President of Government Relations & Strategic Partnerships at CGI Digital, Inc. Over her 20 year tenure, she has built hundreds of partnerships with municipal and county governments, chambers of commerce, and member-driven organizations nationwide, and serves as the primary point of contact for CGI Digital’s national partnerships with the U.S. Conference of Mayors, the National League of Cities, and the National Association of Counties, advancing trusted, mission-driven ...
shared difficulties, advocate for municipal needs, and collaborate on effective solutions. Today it remains the leading nonpartisan voice for U.S. cities in the nation’s capital. Its foundational purpose is to promote strong federal-city relationships, develop forward-looking urban and suburban policy, and provide mayors with tools and connections to lead effectively at home.At its core, the Winter Meeting is designed to foster direct engagement between mayors and top-level officials from the White House, the current administration, and Congress. Participants use the conference
Hello Rochester, New York • Winter Issue |7
HelloNation at the USCM Meeting, and Why the Partnership Matters
The United States Conference of Mayors (USCM) convenes each year in Washington, D.C., bringing together mayors from across the country to discuss pressing urban challenges and national policy priorities. The Winter Meeting, scheduled this year for January 28 to January 30, 2026, is one of the organization’s key gatherings where civic leaders engage with federal decision makers, exchange best practices, and shape agendas that affect communities across the nation. The USCM was established during the Great Depression as a forum for mayors to confront shared difficulties, advocate for municipal needs, and collaborate on effective solutions. Today it remains the leading nonpartisan voice for U.S. cities in the nation’s capital. Its foundational purpose is to promote strong federal-city relationships, develop forward-looking urban and suburban policy, and provide mayors with tools and connections to lead effectively at home. At its core, the Winter Meeting is designed to foster direct engagement between mayors and top-level officials from the White House, the current administration, and Congress. Participants use the conference agenda to highlight local priorities, address emerging national issues, and work toward shared goals that can improve infrastructure, public safety, housing, and economic opportunity. The annual convening also provides a platform for mayors to share best practices with one another. In formal sessions and informal conversations, leaders from diverse regions and city sizes exchange insights on innovation, crisis response, and community building. This cross-city dialogue often leads to collaborative initiatives that extend far beyond the conference halls. HelloNation’s engagement with the United States Conference of Mayors is a continuation of the two decade tenure that began with CGI Digital. Our organization has supported the USCM mission by amplifying the voices of city leaders through cutting-edge video programs and continues now with reporting on the practical impact of policy discussions and resolutions that matter to their citizens. The partnership has always been rooted in a shared commitment to telling the stories of municipal leadership and the ways cities adapt to change and pursue sustainable growth. Through editorial coverage, interviews, and multimedia storytelling, HelloNation broadens public understanding of the complex issues that mayors address daily. Renowned actor, Christopher McDonald, HelloNation’s national spokesperson, will be present at this year’s Winter Meeting, representing our continued interest in municipal affairs and our partnership with the USCM. McDonald’s presence underscores the importance HelloNation places on engaging directly with the leaders shaping local government responses to economic, social, and environmental challenges. This year’s conference agenda includes discussions on urban innovation, federal policy engagement, and strategic partnerships that can help cities thrive. While the Winter Meeting’s principal focus remains advocacy and policy exchange, it also offers valuable networking opportunities for mayors and stakeholders from the public and private sectors. These connections often lead to new collaborations that benefit cities and their residents. HelloNation, CGI Digital in partnership with USCM and America 250 will be filming Mayors at the event for what the 250th anniversary means to them and their cities. For HelloNation, attending the USCM Winter Meeting is an opportunity to witness and document how mayors articulate their communities’ priorities at the national level and to share those insights with our audience. With mayors from across the country convening to set policy directions and exchange ideas, the conference is a vital forum for understanding how local leadership influences broader national conversations.
The Winter Meeting isone of theorganization’s key gatherings
agenda to highlight local priorities, address emerging national issues, and work toward shared goals that can improve infrastructure, public safety, housing, and economic opportunity.The annual convening also provides a platform for mayors to share best practices with one another. In formal sessions and informal conversations, leaders from diverse regions and city sizes exchange insights on innovation, crisis response, and community building. This cross-city dialogue often leads to...
FEATURED STORY
Top Mocktails and Zero Proof Drinks
by Josh and Jenna Miles
Dry January has grown into a popular way for people to take a break from alcohol while still enjoying social experiences. In Rochester, many bars are embracing this trend by offering non alcoholic cocktails that are crafted with the same attention as their traditional drinks. House made syrups, fresh juices, and zero proof spirits give these drinks depth and balance without any alcohol. These beverages are designed to satisfy the palate and provide a full flavor experience.Local bartenders say that creating non alcoholic drinks requires just as much thought as a classic
8 | HelloRochester, New York • Winter Issue
Josh and Jenna Miles
ABOUT THE AUTHOR Founded in 2013 by Josh and Jenna Miles, SCN Hospitality blends Southern warmth with Rochester’s growing culinary scene. Their first restaurant, The Revelry (now Rev BBQ), sparked a portfolio that has included more than a dozen restaurants and hotels across Western New York. Today, SCN oversees six diverse concepts with additional openings planned.
cocktail. Many mixologists use ingredients like fresh herbs, bitters, and citrus infusions to layer flavors. This approach ensures that the drinks feel intentional rather than watered down or simplistic. Guests can enjoy complex tastes that mimic the richness of their favorite cocktails.Rochester’s bar scene has embraced Dry January as an opportunity to experiment with creativity and technique. Some bars even offer special menus dedicated entirely to mocktails and zero proof spirits. These menus often highlight seasonal ingredients and locally sourced produce, giving each drink a unique character. Visitors can
Hello Rochester, New York • Winter Issue |9
Top Mocktails and Zero Proof Drinks
Dry January has grown into a popular way for people to take a break from alcohol while still enjoying social experiences. In Rochester, many bars are embracing this trend by offering non alcoholic cocktails that are crafted with the same attention as their traditional drinks. House made syrups, fresh juices, and zero proof spirits give these drinks depth and balance without any alcohol. These beverages are designed to satisfy the palate and provide a full flavor experience. Local bartenders say that creating non alcoholic drinks requires just as much thought as a classic cocktail. Many mixologists use ingredients like fresh herbs, bitters, and citrus infusions to layer flavors. This approach ensures that the drinks feel intentional rather than watered down or simplistic. Guests can enjoy complex tastes that mimic the richness of their favorite cocktails. Rochester’s bar scene has embraced Dry January as an opportunity to experiment with creativity and technique. Some bars even offer special menus dedicated entirely to mocktails and zero proof spirits. These menus often highlight seasonal ingredients and locally sourced produce, giving each drink a unique character. Visitors can explore everything from a lightly spiced apple mocktail to a tart citrus and herb combination. For those who usually order a classic cocktail, it can feel intimidating to try a non alcoholic version. Bartenders encourage patrons to ask questions and share flavor preferences. They often adjust drinks on the spot, making sure each beverage fits the individual’s taste. This personal touch mirrors the care given to full-strength cocktails. Non alcoholic drinks are also gaining popularity for their versatility. Many are crafted to pair with food, complementing the flavors of appetizers or main courses. Restaurants and bars have recognized that a thoughtful non alcoholic menu can elevate the overall dining experience. By experimenting with textures, acidity, and sweetness, mixologists ensure every drink feels deliberate and enjoyable. Dry January provides a way to reset habits while still participating in social life. Choosing non alcoholic cocktails does not mean sacrificing flavor or sophistication. In Rochester, these drinks reflect the same craftsmanship and hospitality as any other offering behind the bar. Guests can enjoy a night out, taste new flavors, and embrace a healthier approach to drinking without feeling left out. Whether someone is abstaining for the month or simply exploring new tastes, Rochester’s bars offer a wide range of options. Non alcoholic cocktails now stand on their own as a compelling choice. They demonstrate that flavor, creativity, and presentation matter just as much as the alcohol content. As Dry January continues to gain traction, Rochester mixologists are showing that zero proof drinks can be exciting, innovative, and satisfying. By prioritizing fresh ingredients and thoughtful preparation, these beverages redefine what a cocktail experience can be, even without spirits.
Rochester’s bar scenehas embraced DryJanuary as anopportunity toexperiment withcreativity and technique.
explore everything from a lightly spiced apple mocktail to a tart citrus and herb combination.For those who usually order a classic cocktail, it can feel intimidating to try a non alcoholic version. Bartenders encourage patrons to ask questions and share flavor preferences. They often adjust drinks on the spot, making sure each beverage fits the individual’s taste. This personal touch mirrors the care given to full-strength cocktails.Non alcoholic drinks are also gaining...
